Archive

Archive for the ‘Motion’ Category
Nov
1st

7digital film

I recently produced this film for 7digital as part of their brand refresh.

I had intended to write a bit more about the new brand itself and and how it had been carefully crafted by the good people over at Moving Brands, but they’ve done a much better job of that over on their site, which is worth a read. They also produced this film showing how the process evolved, so check it out.

Animation, Film, Motion, Work , , ,

Jan
13th

Derby [2061]

Derby [2061] is an interactive/locative storytelling project imagined and created by Richard Birkin and the guys at Mudlark. It follows the story of Girl X, a young female from the year 2061 who’s found herself trapped in our world. People can discover more about Girl X through Foursquare, and the 50 locations from the future that can be found around Derby. By exploring and checking into these locations it is possible to uncover the fragments of information left by our protagonist that help piece together her story.

As part of Derby [2061]’s feature in Quad’s exhibition ‘A Darkness More Than Night,’ Richard approached me to help produce a short trailer to be shown on the TVs around the arts centre. The objective of the film was to raise awareness of the project and draw people into exploring the story of Girl X. The film’s glitchy edit and dark colour pallette were designed to simulate the world as it exists for Girl X, emphasised by the moody and fractured sound design accompanying the visuals. Combined, these help to engender an atmosphere of suspense and intrigue, inspiring people to discover more.

Information about Derby [2061] can be found here

Film, Motion, Music, Work ,

Sep
12th

Bookshare

I’ve recently completed a film to promote a new initiative called Bookshare: a tool that helps people share books with others in their local community.

Hopefully, watching the film will give you a good idea of how Bookshare works, but more information can be found over at NESTA, and you can read a good description about the software from the developer, Adrian Short, here.

The film, produced by the good folks at Rattle, was split into two parts: the first aimed at people who may wish to share their books, and the second at people who would like to set up a Bookshare in their own community.

It was the social side of Bookshare that inspired the story behind the film. Rather than just produce a literal demonstration, we wanted to tell the story of two people brought together through using Bookshare (and I have to be honest, the hint at a possible romance was intended).

As the subject matter concerned books, it felt natural to tell the story as if it were in one. Each scene was played out across the pages of an open book, with the bind providing a nice divide to split the screen between the two characters’ stories, and the turning of each page then becoming a nice way to cut between each edit.

In creating the film I worked closely with illustrator and friend Chris. We wanted to retain the natural hand-drawn look to all the elements so, rather than recreate the characters and scenes digitally, we scanned Chris’ original drawings, and then, through the magic of Photoshop, adapted the sketches so I could animate each element in After Effects, to finish the story I also produced the music for both films.

If you’re interested in setting up your own Bookshare, you can grab the code here at github.

Animation, Film, Motion, Music, Work

Apr
30th

Drumming up support

This month the Derby County season ticket campaign film was featured in the Creative Review feature of The Drum magazine. Writing the review, Shaun Cooper, Marketing Director of Bray Leino, had this to say:

“This is a strong ad that will resonate well with Derby County fans. Really emphasising the anticipation and excitement of the new season and portrays the subject as seriously as the fans take it. The black and white art-direction accompanied with silhouettes add to the drama and provide an almost operatic quality, adding gravitas to the copy. Nicely done. 9/10″

Thank you Shaun.

Animation, Film, Motion, Music, Work , ,